Modesty Rules

I've been thinking a little about modesty rules and wondering if they're good or not. I know a lot of people say they are a way to control people, and I think that could be true sometimes. I also think it's sad how media tends to sexualize women as well, so maybe it'd be good if women didn't feel like they had to do that to themselves. Though maybe they don't feel like they're sexualizing themselves by wearing revealing clothing. Not sure, maybe there's a balance somewhere.

I've heard some church leaders don't give specific rules, but just counsel to not wear revealing clothing. Maybe that's the best, I don't know. What do you think?